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Research and Development in this particular Module. These people or this personnel can
play an integral part in strategy implementation. These individuals are generally charged
with developing new products and improving old products. Companies in virtually every
industry are relying on the development of new products and services to […]
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Bacha log, Let’s see Logistics Strategy now. Management of Logistics is a process which
integrates the flow of supplies into, through and out of an organisation to achieve a level of
service which ensures that the right materials are available at the right place, at the right
time, at […]
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Bacha Log, let’s see now, in this Module, Production Strategy. The strategy for production
are related to the production system, operational planning and even control and research
and development (R & D). The strategy adopted affects the natures of product/service, the
markets to be served and the manner in […]
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Let’s see in this Module, Financial Strategies. Now an organisation are related to several
finance and accounting concepts considered to be central to strategy implementation.
These finance accounting concepts are, acquiring capital, right, developing projected
financial statements, management or usage of funds, and finally evaluating the worth of a
business.
Let’s check number […]
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Bacha log, in this Module we are going to see different, different Marketing Strategic
Techniques. To start with Social Marketing, now it aims to increase the acceptability of a
social idea, cause or practice among a target group. Example is campaign for prohibition of
smoking, right. Second example would […]
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In this Module we are going to see Planning for Marketing, or you can call it as Marketing
Planning. Now, marketing planning involves deciding on the marketing strategies that will
help the company attain its overall strategic objectives. A detailed plan is needed for each
business, product or brand.
Now let us […]
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Bacha log, in this module we are going to see marketing process, now it is the process of
analyzing market opportunities, selecting target markets, developing the marketing mix the
best possible, and managing the marketing effort. Targeting customers is the centre point
of the marketing process, right, because business […]
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In this module, bacha log, we are going to see retrenchment strategy and turnaround
strategy. Retrenchment, grand strategy is followed when an organisation substantially
reduces the scope of its activity. This is done through an attempt to find out the problem
areas and diagnose the causes of the problem. […]
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Bacha log, in this module we are going to see concentric and conglomerate, right, strategy.
Now, let’s see concentric, what is concentric diversification amounts to related
diversification.
Let’s take an example, provided a coaching class, it’s running coaching for school level, and
then they can use the same premises for […]
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Bacha log, in this module let’s check Grand strategy or Directional strategy. Under which we
have stability strategy, expansion strategy, retrenchment strategy, combination strategy.
Right, you have done this in chapter 2, right. Again under expansion, we have intensification
and diversification, right and under retrenchment we have turnaround strategy.
Let’s check under […]
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